DemoAbout Nudj
Nudj is a gamified loyalty programme that helps brands turn one-time customers into regulars. Points, games, referrals and rewards, right where people already shop.
What we believe
Loyalty is earned, not bought.
No brand should have to buy the same customer twice. So Nudj gives your customers a reason to come back that is not a discount: a game, a streak, a challenge, a prize draw.
Who we are
A small team in London.
Derek Counihan runs Nudj. He reads founders@nudj.cx, and so does the rest of the team.
- Founded
- 2024, in London
- Office
- 4th Floor, The Shipping Building, Hayes, UB3 1HA, UK
- Company
- WeNudj Limited, trading as Nudj. Registered in England and Wales, number 15506029.
- founders@nudj.cx for anything new. support@nudj.cx if you already use Nudj.
London, 2024. Gary was here first.
For developers
Build on Nudj.
Three REST APIs, webhooks and an MCP server. The docs list every endpoint, with examples.
- Integration APISign customers in, start and complete challenges, and redeem rewards from your own app.Read the docs
- Admin APICreate and change challenges, rewards, achievements, leaderboards and settings in code.Read the docs
- Analytics APIRead customer, challenge and reward activity for your own dashboards.Read the docs
- WebhooksSend challenge, reward, streak, tier and referral events to your systems, with your own headers, retries and a delivery log.Read the docs
- MCP serverLet Claude or another AI assistant build challenges, manage rewards and read analytics in your programme.Read the docs
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