User Acquisition
Attract new users at scale with viral referral campaigns, social sharing incentives, and gamified onboarding. Turn customers into brand advocates with sophisticated referral programs and network effects.
Services
Engagement Mechanics
Industry
Growth & Acquisition
Company Size
Product-Led Growth
Timeline
User Acquisition
Grow Your User Base Virally.
The challenge
Paid acquisition is unsustainable. CAC keeps climbing, attribution is broken, and every channel hits a wall. But most brands have no referral engine, no viral loops, and no built-in network effects.
Paid acquisition has been getting more expensive for years. Meta CPMs double every 18 months. Google CPC never drops. Attribution windows shrink. Meanwhile the cheapest, highest-converting channel — word of mouth — is something most brands leave entirely to chance. They hope happy customers refer. They don't build the systems that make referral reliable: multi-tier reward structures, milestone bonuses, social sharing integration, network-effect architecture. The brands that win long-term build these systems. The rest keep raising ad budgets.
The approach
Nudj is a complete viral acquisition engine — sophisticated referrals, social sharing integration, automated onboarding, and network effects baked in from day one.
Nudj ships four acquisition primitives. Sophisticated referral system: multi-tier reward structure, milestone bonuses, and mutual benefits for both referrer and new user (100 points per verified signup, quality-focused not quantity-focused). Social sharing integration: built-in sharing to Instagram, Facebook, X, LinkedIn, TikTok with branded graphics and viral coefficient tracking. Automated onboarding: welcome sequences with first challenge assignment and progressive feature introduction (3x retention boost). Network effects architecture: additional rewards when referred users become active, team challenges that require friend participation, leaderboard competition that drives organic invites.
The results
Acquisition on Nudj replaces unsustainable paid with sustainable viral. 3x referral signups, onboarding that retains 3x better, and the network effects paid channels can't match.
3x signups from referral vs. paid channels
100 points per verified referral (quality-focused)
Referral Champion badges drive organic virality
Social sharing tracks K-factor across platforms
Onboarding completion delivers 3x retention boost
3x referral signups. 3x retention from gamified onboarding. Viral growth as a drop-in.
More cases.
Trusted by more than 50 companies, from ambitious startups to major enterprises.
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